Welcome to the Broadcasters Club of Florida!
Glad you found us! The Broadcasters Club of Florida is an organization composed of individuals with an interest in the broadcasting industry. Each month, we meet over lunch to discuss the issues of the day, have a panel discussion, or hear from a wide variety of interesting speakers. Many of the attendees have worked–or are still working– in the field. Members range from a retired television network president to a twentysomething meteorologist! Join us for networking, fellowship, and the chance to raise a few dollars to support future broadcasters through our scholarship program.
March 14 Meeting
NEWS MEDIA ETHICS
IN THE DIGITAL AGE
from the Poynter Institute
Kelly McBride is a Senior Faculty Member at Poynter and specializes in Ethics, Reporting and Writing.
She is a writer, teacher and one of the country’s leading voices when it comes to media ethics and has been on the faculty of the Poynter Institute since 2002.
The world’s largest newsrooms, including the New York Times, The Washington Post, CNN, NPR and the BBC, frequently seek her advice for internal decisions and quote her expertise in their stories. She currently runs the Ethics Department and the Reporting, Writing and Editing Department at Poynter. Kelly is also the director of Poynter’s Sense-Making Project, a Ford Foundation initiative examining the transformation of journalism from a profession for a few to a civic obligation of many, the values of the Fifth Estate and the effects of technology on democracy. Kelly was the lead writer onESPN’s Poynter Review Project.
She is the co-editor, along with Tom Rosenstiel, of a book: The New Ethics of Journalism: Principles for the 21st Century, which features essays by 14 thought leaders and practitioners, as well as a new code of ethics for journalists and people who care about journalism.
From its earliest days in a former bank on Central Avenue to its current waterfront home alongside the University of South Florida’s St. Petersburg campus, Poynter has made a stubborn man’s dreams come true.
For 40 years, Nelson Poynter produced newspapers in St. Petersburg that reflected his belief that excellent journalism, published independently, could help a community prosper and a democracy flourish.
And he saw no good reason why his passing should change anything about that.
That’s why he founded the Modern Media Institute in 1975 and willed, upon his death in 1978, that his new school would own controlling stock of the St. Petersburg Times Company.
From the beginning, the idea flourished. Not only did the unique ownership model protect his publications from the insatiable demands of the Wall Street-owned chains, it also fulfilled Nelson Poynter’s dream of a school that would help working journalists improve their skills to the benefit of their communities. Today, the paper, now called the Tampa Bay Times, is the largest in Florida and one of America’s best; Poynter is the center for journalism excellence worldwide.
Thousands of journalists, teachers and members of the public have come to Poynter to learn what makes the best journalism work—whether the platform is print, broadcast or online. They come to learn from Poynter’s faculty of accomplished journalism professionals and academics. They come to learn from Pulitzer Prize recipients and Edward R. Murrow Award winners, on-air reporters and syndicated columnists, newsroom visionaries and industry innovators. They come to the campus in St. Petersburg, to sessions held in newsrooms and conference centers around the world, and to the website, www.Poynter.org.
They come to learn in-person, in highly interactive seminars and topical conferences. They come to group seminars and chats conducted online. They learn in News University’s self-directed e-courses and Webinars. They learn in podcasts, video tutorials and blogs.
And no matter how they come to Poynter, they find a curriculum that has changed as much as the world in which they work. Once focused only on print and broadcast journalism, Poynter today offers a full complement of courses in online journalism and multimedia for journalists and academics, as well as courses that help newsroom leaders develop digital and organizational strategies. The institute is also taking a lead role in exploring the emergence of the “Fifth Estate” and how these new providers of information are affecting the way the public receives and uses news.
The Broadcasters Club of Florida luncheon meeting is open to the public. ($20 for members, $22 for non-members.) The club meets the second Friday of each month from October through April.